

This Mother's Day, we want to recognise and celebrate all Mothers and Mother Figures and everything it means to be a mother.
Simone Perele is committed to helping women feel confident and beautiful, so for us, Mother's Day is very important time to celebrate these special people in your life.
We ask some friends of the brand what advice their Mum’s gave them.

Alexandra and Charlotte Ritter are stylish mother daughter duo that prove style can be passed down through generations.
Alexandra is well known across social media for her chic fashion styling, leading the charge for over 40’s fashion and style online. With a wardrobe full of luxury labels, Alexandra’s curated feed of outfits features a selection of beautifully accessorised daytime looks, as well as elegant, more formal outfit inspo.
Sophisticated, elevated and stylish, Alexandra’s lively OOTD videos are a fan favourite, earning strong audience engagement as she showcases how to style everything from wardrobe essential basics to colourful, unique pieces.
Alex often collaborates with her 25-year-old daughter Charlotte, proving that a chic sense of style is a genetic thing.
Charlotte is an upcoming influential voice in the fashion space. She is following her mother’s lead, curating chic and stylish outfits for the next generation. In discussions with Simone Perele, Charlotte shared the most important advice she received from her mother:
“My mother has always taught me how important it is to have a good fitting bra and I’ve definitely taken that advice on into my adulthood.”

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Lucy and Nicky Brownless are another mother daughter duo who are proving passing down style is an art.
Nicky started her career as a model and quickly became a well-known Australian fashion influencer and media personality. Her iconic style is chic and understated, blending classic elegance with modern trends. Her fashion reflects a timeless, effortless aesthetic, attracting a loyal audience and inspiring women with her polished, approachable look.
Her eldest daughter, Lucy, has taken inspiration from her mother’s wardrobe and transformed it into her own style. Taking a combination of casual streetwear and elevated pieces to make trendy and relaxed outfits.
Nicky has collaborated with Lucy and her younger daughter Ruby to create Bless Inc. a wellness and lifestyle brand that emphasizes slow fashion and sacred rituals, aiming to foster human connection through their products and experiences.
Lucy shared with Simone Perele the key advice her mother gave her when choosing the perfect lingerie pieces.
“The best piece of advice my mother gave me is to invest in a good bra and a bra that fits very well”

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